Bitwise Expands Crypto Model Portfolios to Retail Investors via Parrot Finance

Bitwise Asset Management is making its crypto model portfolios accessible to retail investors through a partnership with Parrot Finance. The move, announced on June 18, integrates Bitwise's professional allocation frameworks into Parrot's consumer-facing app, shifting the product from advisor dashboards to automated retail platforms.

The portfolios offer broad crypto exposure, thematic strategies, and systematic rebalancing—packaging complex decisions into a single allocation path. Parrot, an SEC-registered RIA, already hosts over $200 million in client assets, though the potential capital flow into these models remains undisclosed.

This collaboration marks Bitwise's strategic expansion beyond financial professionals, while Parrot strengthens its algorithmic recommendation engine. The app aggregates brokerage accounts, offers institutional-grade portfolios, and operates on a subscription model—a growing trend in democratized crypto investing.